MHCP COLAB

Background

 

Director of Communications and Public Relations, Matthew Hege has a 22 + year career that has spanned both public relations and media based brand development in South Florida and New York City.  His experience includes extensive focus for business and corporate strategy, public relations campaigns, consumer brand awareness, cable, broadcast and television campaigns, media relations with extensive business development and corporate strategy. In addition Matt has long term career experience in market research, financial forecasting and business relations for both organizational strategy and community relations.

 

Matt cofounded, as Executive Vice President, the Broadway Channel, a NY based media company for the Broadway Industry. For Broadway Channel, Matt directed and managed the press initiatives and media engagement for NY and National outlets and niche Broadway media events. Press coverage, interview requests and filming arrangements as well as Tony Award coverage and numerous Broadway shows were involved. Matt is creator of the arts-television series, Broadway Profiles for national affiliate television. Matt created the Welcome Channel for Miami and the Beaches. 

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Matt is a 20+ year member of The Broadway League the industry organization for Broadway and Touring Broadway. He is also an alumna of the Commercial Theater Institute based in NYC. He is an active board member of Zoetic Stages at the Adrianne Arsht Center.

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Professional Experience

 

2019- Present MHCP COLAB, Director of Communications

2014- 2019, John Gore Organization, Key Brands, Senior Vice President

1998-2014, The Broadway Multimedia/ Miami and the Beaches Welcome Channel, Owner + Executive Vice President

Education

 

1993, East Carolina University, BS Communications

 

2000, East Carolina University, MBA

 

 

Complete Project List

 

• Nuvo Suites Extended Stay Hotel “Safe and Secure in the Time of Coronavirus”, Public Relations, media production and social media content Doral, FL

• Illuminate Coral Gables Art Installation, Public relations, press materials and video coverage and interview content Coral Gables, FL

• Little Havana Pedestrian Priority Zone, Miami, FL

• Museum of Graffiti, Wynwood Media Production, Miami, FL

• Greater Miami Convention and Visitors Bureau Media Production, Miami, FL 

• Miami Dade County Parks and Recreation Promotional and Advertising Services, Miami, FL

• Miami Beach Parking and Transit Media Production and Advertising Services, FL

• Boatsetter Media Production, Fort Lauderdale, FL

• Coral Gables Business Improvement District Promotional and Advertising Services, Coral Gables, FL

• City of Coral Gables Promotional and Advertising Services, Coral Gables, FL

• Coral Gables Chamber of Commerce Media Production, Coral Gables, FL

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Professional Associations + Voluntary Boards

 

Board member, Zoetic Stages at the Adrianne Arsht Center of the Performing Arts.

Florida Public Relations Association

Public Relations Society of America

Commercial Theatre Institute

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Honors + Awards

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• 2016-2020 Seven Emmy nominations for Broadway Profiles

• 2018, New York Emmy Award Winner for Broadway Profiles Television Program

• 2014, Cablefax Award for Broadway Profiles