Planning + Public Relations


MHCP COLAB specializes in communications, public relations and urban planning, with a focus on community engagement and audience awareness. We create earned media by developing tools to leverage paid marketing and media. We promote arts and tourism-based initiatives that make cities better places to live. 



Founder and Principal Melissa Hege is a certified planner with 22 years of experience practicing planning in South Florida and nationally. Work includes extensive experience in community outreach, online engagement, land use and zoning policy, master plan and redevelopment, multi-agency partnerships and funding solutions and contract negotiations.

Director of Communications and Public Relations Matthew Hege has 22 years of experience with extensive focus on communications strategy, public relations campaigns, audience awareness, cable, broadcast and television producing with extensive media development and distribution strategy primarily in the Broadway and touring theatre industry. He produced and created Emmy Award winning Broadway Profiles, a nationally syndicated television show which debuted on Public Television.


Professional Associations + Certifications

Miami Dade County SBE Goods + Services +  LDB


DBE in State of Florida


American Institute of Certified Planners

American Planning Association

Urban Land Institute

Florida Public Relations Association


Public Relations Society of America



Awards​ + Grants


Health Foundation of South Florida, Little Havana Pedestrian Priority Zone Grant Recipient


Public Space Challenge Winner Miami Baywalk Pop-up​

Florida Chapter of the American Planning Association, West Palm Beach Downtown Master Plan + Zoning

Florida Chapter of the American Planning Association, Midtown Miami Master Plan + Zoning

Florida Chapter of the American Planning Association, Miami Beach Transportation Concurrency Exemption Areas (TCMAs)




Miami Office